Fashion Blogging & Boutique Shopping: Why You Should Shop Curated in 2020

A fashion blog and a fashion boutique are two peas in a pod. Both are small businesses with a selection of items to shop that’s curated to the taste of the owner(s). If your styles vibe together, you’re probably going to like most or all of what the business owner curates. This is a powerful way to shop because it makes it easier to wade through all the choices out there. In both scenarios, someone has already cut through the noise to find the good stuff! No need to start your fashion journey from scratch when you have a trusted source with the best picks, such as a local boutique or a favorite fashion blogger.

As many style influencers can probably relate, I started my fashion blog after being inspired by those before me. By taking advice and inspiration from those I followed, I was able to hone in on my personal taste in a more distinctive way. It made me realize the power of shopping curated as well as using my individual perspective to create my own unique space of inspiration. Today I shop from completely different retailers and brands than when I started my blog. I have increased respect for the vast expressions of styles and tastes that exists in the world. Narrowing my focus shaped and changed my ideas about fashion and helped me discover exactly what I love.

This outfit is a great testament of pieces I found while shopping curated. The plaid blazer and the white bodysuit are both from local Austin shop Luxe Apothetique. I was invited to shop the store and pick a few pieces I love to add to my wardrobe, and these two were an easy choice. Blazers are a great cool weather staple for layering and I love the sleek style of this one. As for the ribbed bodysuit, I can’t tell you how often I’ve worn it or the number of comments and questions I’ve received on it. It’s as versatile as a white t-shirt but like the refined, elevated version.

These yellow ochre shorts with a paperbag waist have so much going for them. They’re a soft faux microsuede fabric that I love wearing. The windowpane print is subtle enough to be paired with anything. And this waistline is practically begging for a bodysuit to be tucked into it so the ruffle trim + bow combo can really shine. I bought these from a small fashion boutique vendor at the Round Top Antique Show in October. The whole outfit is a great example of curated shopping experiences helping me find things I really love.

Whether it’s a fashion blog or a local boutique giving you the curated edit, you should definitely be getting your fashion inspo from a niched down source in 2020. Less time spent wading through the clutter means more time putting energy at smashing your goals and being a better version of yourself! Xoxo